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CONNECTING TO CONSUMER PASSION POINTS WITH “ONLY ON OLED”
Connecting with consumers is critical to gaining their attention in a cluttered environment. To drive home the superiority of LG OLED TVs with consumers, LG in the USA has launched Only on OLED, a campaign and content strategy that positions LG as the necessary and exclusive partner to the biggest moments in entertainment. Focusing on key consumer passions that are drivers for TV purchases, the campaign will feature unparalleled access to unique events and moments best enjoyed on LG OLED TVs. |
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