LG Provides Simple, Intuitive Smart TV User Experience
LAS VEGAS, Jan. 7, 2013–Offering a host of new applications and easy access to content, the 2013 Smart TV line from LG Electronics (LG) includes an updated Magic Remote for a simplified, intuitive user experience (UX).
The wide variety of new models and sizes – including LG’s awe-inspiring 84-inch Ultra HD and 55-inch OLED TVs – are being highlighted at the 2013 International Consumer Electronics Show (CES) in Las Vegas (booth #8204).
“LG strives to provide the most engaging and convenient user experience to consumers all over the globe,” said Havis Kwon, President and CEO of the LG Home Entertainment Company. “We have an uncompromising attitude when it comes to both developing and improving the LG Smart TV platform. As a result, we are confident the user experience of our 2013 models will shatter all expectations and demonstrate that LG is one of the leaders of the Smart TV movement.”
Easy to Use, Share and Enjoy
LG offers Smart Control with its enhanced Home Dashboard and Magic Remote. The new Home Dashboard interface features My Interest Cards – special folders for apps and other content – providing seamless access to what is trending on news sites. My Interest Cards can be customized according to the needs and preferences of the user.
The Magic Remote has been redesigned to fine-tune content and menu navigation, making interaction simple and intuitive. The device still incorporates the fundamental control capabilities of past versions – point, wheel, gesture and voice recognition. At CES, LG is demonstrating Voice Mate, an enhanced version of the company’s voice control technology, capable of recognizing the natural flow of language.The Voice Mate feature offers a new voice search option that simultaneously filters search results across the LG Smart TV platform – Video-on-Demand (VoD) services, websites, external devices and more.
The enhanced SmartShareTM feature offers users the ability to mirror or transfer content from smart devices to LG Smart TVs with various connectivity options, including WiDi and Miracast. The 2013 line-up enhances sharing between devices by implementing Near Field Communication (NFC), which offers wireless and seamless content mirroring from smartphones and other compatible external devices. This feature immediately connects two devices for quick media sharing. To use “Tag On” as LG calls it, users simply hold a smartphone or other NFC-enabled device against the NFC sticker on LG’s CINEMA 3D Smart TV. The 2013 line-up also supports LG Cloud, which allows the user to stream high-quality content remotely.
Smarter Discovery in Sea of Content
Smart TV users have a steadily growing selection of content from which to choose. To allow users to easily find what they want within VoD and live broadcasts from multiple sources, the LG Smart TV offers an advanced recommendation function called On Now; this convenient service suggests trending VoD and broadcast content. Results pop-up with handy thumbnail images, making it faster and easier for viewers to select content.
With a vast array of movie, lifestyle, gaming and 3D viewing options, consumers looking for international or local content can quickly find what they want on their LG Smart TVs. Partnerships with a growing list of providers from around the world, including local broadcast stations and subscription programming services, allow LG to keep its content offerings relevant and fresh.
The Improved User Experience
LG Smart TVs deliver a smooth user experience and excellent picture quality because of a central processing unit (CPU) and graphic processing unit (GPU) that have been upgraded over those of prior generations. CPU speeds are now 120 percent faster in several premium CINEMA 3D Smart TV models. Even more impressive, GPU speeds are now 300 percent faster, which translates into clearer images that enhance gaming, viewing and multitasking capabilities.
LG’s Smart TVs include CINEMA 3D technology, which employs Film Patterned Retarder (FPR) technology for superior 3D viewing comfort. This technology uses lightweight glasses to create a comfortable 3D viewing experience without the distracting flicker or crosstalk of active shutter-style glasses.
The new 2013 models embody LG’s minimalist CINEMA SCREEN Design. The bezels have been significantly reduced to provide a greater sense of immersion and streamlined style. The Magic Stand further enhances the effect, enabling the screen to appear as if it were floating. Both elegant and functional, the stand complements the screen without creating any visual distraction. This sleek formation effortlessly blends into any modern interior design scheme. The stand also features a convenient swivel and roller function, allowing the TV to be repositioned with ease.
LG’s CINEMA 3D Smart TV has won many CES Innovations Awards for its superiority in hardware and software, the latest being the 2013 Innovations Awards. The CINEMA 3D Smart TV line-up received another award in December when the 55LA6900 model earned an Environmental Product Declaration (EPD) from Underwriters Laboratories Inc. This model was recognized for its remarkable energy efficiency and eco-friendly qualities.
*No “ultra high definition” or “4K” video content is currently available. No broadcast or other standard currently exists for “4K” or “ultra high definition” television, and the 84LM9600 may or may not be compatible with such standards if and when developed.
*Internet connection and certain subscriptions required and sold separately. Content and services vary by product and are subject to change without notice.
*For a small percentage of the population, the viewing of stereoscopic 3D video may cause discomfort such as dizziness or nausea. If you experience any of these symptoms, discontinue using the 3D functionality and contact your health care provider.
*Designs, features and specifications subject to change without notice. LG LED TVs are LCD TVs with LED backlighting.
Miracast™, is trademarks of the Wi-Fi Alliance.
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